The Frog Ad By Athmeeya Shetty

  Life is definitely not eternal. But to live is bliss. We are born once and we get an opportunity to fulfill our desires just once. The chance once let go is left forever. All that we are left with after missing a moment is regret and only regret. “I wish I could have enjoyed…

In pursuit of dreams with Chevrolet, By Athmeeya Shetty

Follow your dreams. Follow your passion. Embrace life. It gives the adrenaline rush to pursue what your heart desire. Dream is not a fantasy or just an illusionary world. Dream is the force that drives one crazy. A factor that will turn you unstoppable. Discovering Reminiscing Experiences Accumulated Madly with Self-satisfaction is Dream. Chasing dreams…

The Peculiar Force, Written By Pulkit Mehdiratta

Imagine! How would the world seem if we were upside down? Just like in our childhood when we tried to do headstands by laying our legs on sides of the wall and that too only for a glimpse of having a different view, in a much similar way this ad will make you wonder and…

Lacoste’s Timeless By Bhavya Ahuja and Athmeeya Shetty

It’s said, ‘Time says it all’ Time factor is used as an astra to reach out to the masses by Lacoste, a sports and fashion brand flourished across the globe. Their ideation of using Timeless as a metaphor for Life and calling ‘Life is a Beautiful Sport’ is how they are using this mysterious drama…

Don’t believe when they say they will change! The ones who have no voice need you to speak up. Domestic Violence Prevention Begins with Me and you.

Violence against women is not unique to India, but India’s continuing belief in cultural practices that undermine women’s roles in its society sets the nation apart. Traditional practices, such as the preference for male children, create gender inequalities and make Indian women increasingly vulnerable to violence and discrimination. Sons are more important to the family legacy and hold more authority and legitimacy in Indian culture. The preference for males has far-reaching implications for female children’s health, education, economic opportunities, as well as on their right to choose their partners.

A tale of Vivid opinions

Have you ever thought while how you met someone? Is it always that what you like, everyone around you also do? Have you ever wondered why you make friends by talking to them instead of making them according to their caste or religion?

Advertising Strategies For Small Businesses

The year we are living in is 2017, and the advertising market is bigger than ever. To capture the markets fast, Brands, irrespective of how small or big they are, are advertising and marketing their products and finding creative ways to sell their products. We list 5 best advertising strategies according to us for small…

#BlastFromThePast- The Pele Pact.

More than ever before, marketers are placing emphasis on leveraging influential celebrities in brand marketing. The brand value added by celebrities is immediate and palpable. Sports brands always use athletes for its endorsement. For example, football superstar Cristiano Ronaldo announced a lifetime deal with Nike in December 2016 worth 1 billion USD and will endorse Nike products for the…

Vayam All Set To Start The New Year With A Flamboyant Production On Friendship.

After a spectacular and grand 10 day long festival called, ‘Malang – The Performing Arts Festival’ from 9th to 18th March in Delhi and recent successful and packed shows of its production ‘Syaahi’, Vayam is now set for another superlative stage production. On the first Saturday evening of 2017 i.e. 7th January, Vayam brings to theatre lovers two power packed shows of a play which celebrates the spirit of friendship: ‘1500 का दोस्त’.

This Friendships Day, Lets Visit Some Timeless Classics Ads

Wohoo.. its friendships day today. and we thought why not have a compilation of some of the most amazing ads (Amazing is totally subjective) that have been ever made.   Carlsberg puts friends to the test  A phone call in the middle of the night: your best friend is in trouble. Would you go out…

Forget the olympics, Paralympics is a thing to look out for.

Not much time has left for the Rio olympics 2016 and the whole world is totally engaged in cheering for their home countries. but little do we know that the paralympics are just a week away. And to tell us more about it, Channel 4 has came up with a 3 minutes video starring almost 40…